Wednesday, April 8, 2009

The Power to WILB

Workers rejoice. A new University of Melbourne study has concluded that surfing the net at work for pleasure actually increases our concentration levels and helps make a more productive workforce.

The study, which was conducted by Dr. Brent Coker with the University’s Department of Management and Marketing, says that workers who engage in “Workplace Internet Leisure Browsing” (WILB) are more productive than those who don’t.

According to Dr. Coker, “People who do surf the Internet for fun at work - within a reasonable limit of less than 20% of their total time in the office - are more productive by about 9% than those who don’t.”

Luckily, TJO provides you with plenty of online outlets in which to spend time WILBing. So get to work and follow us on twitter at @tjopr or friend us on Facebook.

Want to learn more about the study? Click here.

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